Web Accessibility Standards: A Beginner's Guide
Web accessibility standards help users and businesses grow in a digital age. It's important to make sure you're up to date with the latest web accessibility guidelines.Thankfully, getting a basic understanding of these standards is easier than ever.
Remarketing Campaigns: A Must-Have for Successful Digital Marketing Strategies
Just because users abandoned their cart doesn't mean you've lost the sale. Get in the know on what remarketing is, how to use it, and why you should care — all while learning the most popular remarketing strategies to strengthen your business's digital marketing campaigns.
Website design and redesign options: 3 options for your reboot
In need of a new website or website redesign but don’t know where to start? Look into freelance web designers, in-house developers, and web design agencies to figure out how to get your website off the ground and start building a competitive online presence.
Google just rolled out their latest addition to the Google Guaranteed program nationwide: Google Local Services Ads
Google Local Services Ads are one of the latest ways businesses are bidding for opportunities to connect with potential customers. As part of the Google Guaranteed program, members are not eligible for the new ad process, nationwide. Learn more and start getting some attention on a local level.
How to Create an Online Presence for Your Small Business
As a small business, establishing an online presence and creating a website can be a daunting task. Break down your web project into five key elements and dive into phase one of opening your digital storefront.
Step Up Your Social Game with Plann: The Digital Marketing Tool to Simplify Your Strategy
Every individual's digital marketing strategy is different, but one trend has taken the forefront in recent years: social media users love a cohesive feed.
Understanding Metrics for Facebook Ad Campaigns
Facebook, the social network that attracts over 1.73 billion users every day, uses a series of algorithms and analytical tools to determine how people engage with content online.
4 Website Content Ideas Worth Your While
You don't need to wrack your brain over website content ideas — with just a bit of initial research and communication, update inspiration should come easily.
Comparing Content Management Systems: Open Source CMS vs. Custom CMS
If you're looking for flexibility, security, updatability, and ease of use, an open-source CMS may not be quite as it appears on the surface — whereas a custom CMS is everything you need it to be.
Getting Through COVID-19 with Google Ads Credits
Google will begin rolling out free Google Ads credits to eligible small and medium businesses in May 2020 as part of a coordinated COVID-19 relief and recovery effort.
