Web Accessibility Standards: A Beginner’s Guide
February 18th, 2021

Web accessibility standards help users and businesses grow in a digital age. It’s important to make sure you’re up to date with the latest web accessibility guidelines.Thankfully, getting a basic understanding of these standards is easier than ever.

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The Importance of SEO in 2021
February 2nd, 2021

With Google's 2021 Page Experience Update on the way, SEO is going to be more important than ever this year. Brush up on the basics and get started with an SEO strategy for your website so you can take advantage of one of the most powerful industry trends this year. 

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Remarketing Campaigns: A Must-Have for Successful Digital Marketing Strategies
December 22nd, 2020

Just because users abandoned their cart doesn't mean you've lost the sale. Get in the know on what remarketing is, how to use it, and why you should care — all while learning the most popular remarketing strategies to strengthen your business's digital marketing campaigns.

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Website design and redesign options: 3 options for your reboot
November 30th, 2020

In need of a new website or website redesign but don’t know where to start? Look into freelance web designers, in-house developers, and web design agencies to figure out how to get your website off the ground and start building a competitive online presence.

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Google just rolled out their latest addition to the Google Guaranteed program nationwide: Google Local Services Ads
October 26th, 2020

Google Local Services Ads are the latest way businesses are bidding for opportunities to connect with potential customers. As part of the Google Guaranteed program, members are not eligible for the new ad process, nationwide. Learn more and get involved on a local level. 

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How to Create an Online Presence for Your Small Business
September 22nd, 2020

As a small business, establishing an online presence and creating a website can be a daunting task. Break down the project into five key elements and dive into phase one of opening your digital storefront.

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Step Up Your Social Game with Plann: The Digital Marketing Tool to Simplify Your Strategy
August 17th, 2020

Preference and habit guide social media and digital marketing experts in their social media strategy to make every individual’s strategy different, but one trend has taken the forefront in recent years; Social media users love a cohesive feed.

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Understanding Metrics for Facebook Ad Campaigns
August 6th, 2020

Facebook, the social network that attracts over 1.73 billion users every day, uses algorithms and a series of analytic tools to figure out how people engage with content online

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4 Website Content Ideas Worth Your While
June 17th, 2020

You don’t need to wrack your brain over website content ideas — with just a bit of initial research and communication, update inspiration should come easily. 

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Comparing Content Management Systems: Open Source CMS vs. Custom CMS
May 20th, 2020

What’s in a content management system (CMS)? If you’re looking for flexibility, security, updatability, and ease of use, an open-source CMS may not be quite as it appears on the surface — whereas a custom CMS is everything you need it to be. 

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