Featured Blog

Oct 21st, 2025

Edition 13: The Hidden Friction Slowing Your Marketing

Managing multiple agencies is costly, confusing, and slow. Epic's full-service marketing eliminates that friction, and our Client Center shows you everything we're doing for your business in one place: project updates, campaign results, and recommended next steps. Stop being the project manager of your own marketing.

Edition 13: The Hidden Friction Slowing Your Marketing

Oct 21st, 2025

Oct 17th, 2025

7 Site Metrics You Should Be Tracking Monthly in the Epic Client Center

Stop guessing, start growing. Track these metrics in Epic Client Center to spot trends and turn clicks into customers every month!

Oct 17th, 2025

7 Site Metrics You Should Be Tracking Monthly in the Epic Client Center

Stop guessing, start growing. Track these metrics in Epic Client Center to spot trends and turn clicks into customers every month!

Oct 3rd, 2025

How the Epic Client Center Puts Your Website's Success at Your Fingertips

Get a clear window into your website's success! The Epic Client Center delivers real-time project tracking, support, and billing, all in one place.

Oct 3rd, 2025

How the Epic Client Center Puts Your Website's Success at Your Fingertips

Get a clear window into your website's success! The Epic Client Center delivers real-time project tracking, support, and billing, all in one place.

Published Sep 18th, 2025

Edition 12: The Great Digital Pivot; AI Demands Action from Your Website

Google's AI shift just changed the game: it's no longer about search rankings, it's about task completion. With 58% of searches now focused on getting things done and 71% of users abandoning sites with even minor friction, your website needs to be AI-ready or risk losing customers to competitors. The surprising part? You don't need a complete rebuild to adapt.

Published Sep 3rd, 2025

From One Star to Superstar: How Review Responses Change the Game

Reviews are more than stars and compliments; they're a critical part of your online visibility. How you respond to reviews matters as much as the review itself, shaping both customer perception and search performance.

Published Aug 20th, 2025

The Impact of AI on Keyword Research: A Complete Guide

Unlock AI-powered keyword research and discover how to future-proof your SEO with intent-driven, conversational strategies.

Published Aug 4th, 2025

Clicks, Strategy & Spend - What Paid Ads Really Take to Work

Paid ads can drive great results, but not on their own. In this edition, we break down what ads can (and can't) do, how SEO and your digital foundation impact ad performance, and what kind of budget actually "moves the needle". Plus: a reality check on how platforms like Google are making pay-to-play the norm.

Published Jul 25th, 2025

Schema & Structured Data: The Secret Language That AI Systems Actually Understand

Exploring and applying structured data markup is a must if you want to achieve an edge over your competitors in AI search. Let's dive in!

Published Jul 23rd, 2025

Designing for Everyone - Accessibility Means Business

This edition of Epic Insights breaks down what accessibility really means, how it affects your search rankings (including AI tools), and what to do if you've received one of those vague ADA compliance letters. Inclusive design isn't just nice to have, it's good business.