Featured Blog

Apr 28th, 2026

Edition 17: Google's AI Mode now opens your site beside its answer.

Google's new side-by-side AI Mode is reclaiming the click, but at the cost of your screen real estate. With top-ranked pages seeing a 58% drop in CTR, your site now has to work twice as hard in half the space. Discover how to pass the "Half-Viewport" audit, why your Search Console data has been inflated for a year, and which AI bot is quietly out-converting ChatGPT. [Read the full edition →]
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Google's new side-by-side AI Mode is reclaiming the click, but at the cost of your screen real estate. With top-ranked pages seeing a 58% drop in CTR, your site now has to work twice as hard in half the space. Discover how to pass the "Half-Viewport" audit, why your Search Console data has been inflated for a year, and which AI bot is quietly out-converting ChatGPT. [Read the full edition →]
Apr 21st, 2026

Epic Insights #16: Surviving Google's "80% Shuffle"

Google's latest Core Update has overhauled 80% of top search rankings, prioritizing "destination expertise" over generic content. Discover how to protect your rankings, explore new AI features in Search Console, and check your WordPress site for a major plugin security alert. [Read the full edition →]
Apr 21st, 2026

Epic Insights #16: Surviving Google's "80% Shuffle"

Google's latest Core Update has overhauled 80% of top search rankings, prioritizing "destination expertise" over generic content. Discover how to protect your rankings, explore new AI features in Search Console, and check your WordPress site for a major plugin security alert. [Read the full edition →]
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Mar 26th, 2026

Edition 15: Why Google AI is hiding local shops (and how to stay visible)

Local SEO is shifting as Google prioritizes hyper-relevance and proximity. From the rise of "micro-moments" to optimizing for ultra-local search intent, we break down how small businesses can stay big on the digital map. Plus, a look at the latest algorithm tweaks affecting local service providers. [Read the full edition →]
Mar 26th, 2026

Edition 15: Why Google AI is hiding local shops (and how to stay visible)

Local SEO is shifting as Google prioritizes hyper-relevance and proximity. From the rise of "micro-moments" to optimizing for ultra-local search intent, we break down how small businesses can stay big on the digital map. Plus, a look at the latest algorithm tweaks affecting local service providers. [Read the full edition →]
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Published Feb 3rd, 2026

Edition 14: Your Website Just Got a New Job Description

Stop asking if AI will replace your website. The real question is: Is your site ready for its new job? We break down the shift from a digital billboard to an AI-ready employee, and the fundamental changes you need to make now.
Published Jan 20th, 2026

The Post-Click Era: Navigating the Future of Web Search in 2026

Is your site ready for the future of web search? Discover how to optimize for AI agents and drive high-intent traffic to your business in 2026.
Published Jan 15th, 2026

Epic Web Studios Wins Two Best of Erie Awards

Epic has been voted Best Advertising Agency and Best Web Developer in the 2025 Best of Erie awards!
Published Oct 21st, 2025

Edition 13: The Hidden Friction Slowing Your Marketing

Managing multiple agencies is costly, confusing, and slow. Epic's full-service marketing eliminates that friction, and our Client Center shows you everything we're doing for your business in one place: project updates, campaign results, and recommended next steps. Stop being the project manager of your own marketing.
Published Oct 17th, 2025

7 Site Metrics You Should Be Tracking Monthly in the Epic Client Center

Stop guessing, start growing. Track these metrics in Epic Client Center to spot trends and turn clicks into customers every month!
Published Oct 3rd, 2025

How the Epic Client Center Puts Your Website's Success at Your Fingertips

Get a clear window into your website's success! The Epic Client Center delivers real-time project tracking, support, and billing, all in one place.