Content Marketing & Website Copy Writing in Pennsylvania
Content marketing and writing on your website is one of the most important parts to building a website and executing social media campaigns that are well-received by users. Strong content tells your story, keeps users on your website & brings people back to the website. Good copy-writing, highly researched content, and a voice that connects your organization with users can make a huge difference in driving leads, conversions and more visitors.
Watch Content Developer Becky Goldsmith discuss how content marketing can impact your organization in this :30 video:
Important Components of Content Marketing
Understanding your story as it relates to your organization
Building a unique narrative
Turning your story into a strategy
Turning your strategy into a website and/or campaign